Sumlo is a fintech startup bank making it easier for users to manage their money all in one place. Sumlo is the easy way to see all your income and outgoing cash flow in one place and make changes accordingly including canceling subscriptions with one tap!
We aimed to create a clean modern brand for Sumlo allowing the brand to feel trustworthy and processional whilst still remaining approachable to the every-day user.
Through a thoughtful discovery process and an inclusive visual identity along with tailored messaging we were help build a strong, memorable & friendly brand.
Branding
Discovery
Identity Design
Print Design
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
As well as branding we also worked with Sumlo to help translate the visual identity across print materials. It was important to them that their print work was representative of their brand as they reach many people through exhibitions who are not already familiar with the brand.
Sumlo is a fintech startup bank making it easier for users to manage their money all in one place. Sumlo is the easy way to see all your income and outgoing cash flow in one place and make changes accordingly including canceling subscriptions with one tap!
We aimed to create a clean modern brand for Sumlo allowing the brand to feel trustworthy and processional whilst still remaining approachable to the every-day user.
Through a thoughtful discovery process and an inclusive visual identity along with tailored messaging we were help build a strong, memorable & friendly brand.
Branding
Discovery
Identity Design
Print Design
Adobe Illustrator
Adobe Photoshop
Adobe Indesign
As well as branding we also worked with Sumlo to help translate the visual identity across print materials. It was important to them that their print work was representative of their brand as they reach many people through exhibitions who are not already familiar with the brand.
